Pennsylvania · United States

Billboard advertising in Erie, Pennsylvania

Lakefront metro on Lake Erie with tourism, healthcare, education and logistics audiences. Billboards and OOH along I-90, key arterials and lakefront approaches into downtown and regional retail hubs. Plan Pennsylvania OOH with Local OOH, combining flagship metro visibility with scalable regional coverage along interstates, expressways and local corridors.

Erie Pennsylvania corridors Billboard advertising

Plan a Billboard advertising campaign ➜ View recommended formats for Erie

Billboard advertising creative

Billboard advertising in Erie, Pennsylvania

Visual reference for Billboard advertising

Billboard coverage across Erie, Pennsylvania

Show static and digital billboards along interstates, expressways and key regional routes so buyers can picture their Pennsylvania presence.

You can swap this hero for real Pennsylvania campaigns—corridor bulletins, transit wraps, digital kiosks or spectaculars—while keeping a consistent Local OOH look.

Local OOH in Erie

OOH coverage aligned with urban, suburban and corridor movement

In Erie, Billboard advertising helps you reach commuters, residents and visitors as they move between downtown cores, neighborhoods, employment districts, campuses and retail nodes.

We build corridor-led plans that reflect how people actually move across Pennsylvania—not just where individual units happen to be available.

When to use Billboard advertising in Erie?

To support launches, openings or institutional campaigns in Erie and nearby areas.
To reinforce digital media with on-the-ground visibility across key corridors and districts.
To maintain top-of-mind awareness for healthcare, education, logistics, retail, QSR and public information.
To reach everyday commuters, students and visitors along their daily paths.
To connect downtown, neighborhoods and regional approach routes with coherent OOH coverage.

Formats, sizes and best practices

How to activate Billboard advertising in Erie, Pennsylvania

The table below summarizes the Billboard advertising formats we most often recommend in Erie, Pennsylvania and across Pennsylvania, with planning notes for each.

Format	Approx. size	Best for	Planning notes
Static bulletins	Approx. 14' x 48'	Long-term branding along interstates, expressways and key regional routes.	Ideal for institutional, logistics, healthcare, higher ed and tourism campaigns needing constant presence.
Digital bulletins	Large-format digital faces	Time-sensitive messaging and creative rotation on high-traffic corridors.	Strong for launches, promotions and campaigns that need flexible scheduling and multiple creatives.
Posters & smaller roadside units	Smaller billboard faces	Neighborhood, retail and local commuter coverage.	Useful for directional messaging and supporting major bulletins in a wider footprint.

Sample targeting lenses

Interstate & expressway approaches (Erie)
Downtown, campus & medical districts
Retail, stadium & entertainment zones
Regional corridors linking nearby Pennsylvania markets

Why advertise in Pennsylvania?

Pennsylvania OOH built around metros and statewide corridors

Pennsylvania combines major metros like Philadelphia and Pittsburgh with Lehigh Valley, Harrisburg, York–Lancaster, Scranton–Wilkes-Barre and Poconos corridors—tied together by interstates, turnpikes and regional connectors.

With Local OOH, you can layer billboards, digital OOH, transit, street furniture and place-based media to follow how people actually move between city cores, suburbs, logistics hubs and tourism regions.

Key hubs

Philadelphia · Pittsburgh · Lehigh Valley · Harrisburg · York–Lancaster

Urban, industrial, government and regional audiences across Eastern and Western Pennsylvania.

Core corridors

I-76 · I-95 · I-79 · I-80 · I-81 · I-83

Connect major metros, logistics hubs and regional markets statewide.

Audience mix

Urban + suburban + regional

From downtown workers and students to commuters, visitors and long-distance travelers.

Nearby markets

Other Pennsylvania markets to include in your plan

Philadelphia Largest Pennsylvania metro with dense transit, street furniture and pedestrian audiences across Center City, University City and neighborhood corridors. Pittsburgh Three-river metro with university, tech, healthcare and sports audiences moving through bridges, tunnels and hillside neighborhoods. Allentown–Lehigh Valley Lehigh Valley hub connecting Allentown, Bethlehem and Easton with Eastern Pennsylvania and New Jersey.

Popular services in Pennsylvania

What brands most often book across the state

Static and digital billboards along I-76, I-95, I-79, I-80, I-81 and I-83.

Transit formats on buses, rail and subway systems in Philadelphia and Pittsburgh.

Street furniture, digital kiosks and urban panels across Center City and key suburban nodes.

Key Pennsylvania markets

Explore markets covered by Local OOH in Pennsylvania

Philadelphia

Digital billboards and bulletins, LED walls, digital kiosks, newsstands, bus shelters and benches, transit wraps, interior cards, station dominations and large-format spectaculars across Philadelphia and South Jersey.

Largest Pennsylvania metro with dense transit, street furniture and pedestrian audiences across Center City, University City and neighborhood corridors.

Pittsburgh

Bus kings and queens, wraps, rail and station media plus static and digital billboards on key approaches into downtown and riverfront districts.

Three-river metro with university, tech, healthcare and sports audiences moving through bridges, tunnels and hillside neighborhoods.

Allentown–Lehigh Valley

Static and digital bulletins and posters along I-78, US-22 and regional routes toward Poconos and Eastern PA.

Lehigh Valley hub connecting Allentown, Bethlehem and Easton with Eastern Pennsylvania and New Jersey.

Harrisburg (Lemoyne / West Shore)

Billboards and OOH along I-81, I-83, US-15 and key bridges into downtown and state government districts.

Capital region tying Harrisburg to West Shore communities across the Susquehanna River.

York–Lancaster

Static and digital billboards and posters along I-83, US-30 and regional highways serving commuters and visitors.

Manufacturing, warehousing and tourism corridor between York and Lancaster.

Scranton–Wilkes-Barre

Billboards and OOH near interchanges, campuses, downtown cores and retail centers.

Northeast Pennsylvania metro with commuters, students and regional travel along I-81.

King of Prussia

Billboards and urban OOH along the Schuylkill Expressway (I-76), US-202 and connecting arterials around retail and office districts.

Suburban retail and office hub west of Philadelphia anchored by King of Prussia Mall.

Erie

Billboards along I-90 and major routes into downtown, waterfront and retail zones.

Lake Erie metro with tourism, healthcare and logistics audiences.

Reading

Billboards and posters along US-222, US-422 and local arterials serving shoppers and workers.

Regional market with strong commuter and retail corridors between Philadelphia and Harrisburg.

Stroudsburg (Poconos)

Roadside billboards and posters along I-80 and regional roads into Poconos destinations.

Gateway to the Poconos resort region with tourism and corridor traffic.

Williamsport

Billboards along US-15, I-180 and routes into downtown, campuses and stadiums.

Regional center known for sports, education and healthcare with seasonal visitor surges.

Duncansville (Altoona–Johnstown)

Highway and roadside billboards along key approaches between Altoona, Duncansville and nearby communities.

Part of the Altoona–Johnstown corridor with regional commuters and local services.

DuBois

Highway billboards capturing long-distance drivers and regional travel around DuBois.

I-80 corridor market serving local communities and through-traffic.

Pottsville

Roadside billboards and posters along US-61 and connectors between surrounding towns.

Coal region city with local commuter and small-business audiences.

FAQs

Frequently asked questions about Billboard advertising in Erie

These FAQs cover common planning, pricing and creative questions for Billboard advertising in Erie, Pennsylvania. For more detail, we’ll build a custom recommendation based on your brief.

How much does billboard advertising cost in Erie, Pennsylvania?

Billboard pricing in Erie, Pennsylvania depends on corridor (interstates, expressways or local arterials), traffic volume, visibility, illumination and seasonality. Premium units near downtown portals, bridges and major interchanges typically command higher rates.

Which billboard locations perform best in Erie?

Top-performing locations in Erie tend to sit on major interstates and expressways, approaches to downtown and river crossings, and key connectors to employment, retail and stadium districts.

How long should a billboard campaign run in Erie?

We recommend at least 4 weeks for awareness, with 8–12 week campaigns providing stronger recall among commuters, visitors and regular corridor users.

Is billboard advertising good for local and regional brands in Erie, Pennsylvania?

Yes. Billboards in Erie, Pennsylvania are used by hospitals, universities, banks, logistics and industrial brands, QSR, retail, tourism and public information campaigns.

How do you measure billboard performance in Erie, Pennsylvania?

We combine impression data with digital signals—web visits, store lookups, calls and leads—to understand how Pennsylvania billboards contribute to awareness and response.

Let’s map your Pennsylvania Billboard advertising plan

Share your audiences, corridors and budget, and we’ll build a shortlist of Billboard advertising options in Erie, Pennsylvania and across Pennsylvania, with expected impressions and a recommended flight structure.

Request a Pennsylvania OOH proposal ✉ Email our planning team